An Introduction to Entrepreneurship & Product Design.
In Person: $1,450
The Immersion Bootcamp is our week-long entrepreneurship crash course for ages 13-17, where students design their first product. They find a specific problem, design & test a solution, and present their products at the end. Examples include an AI roommate matching app or an online car rental marketplace. Students receive feedback on their pitch from a team of experienced investors.
Our team teaches Stanford’s fundamental product design principles: effective brainstorming, public speaking & storytelling, and iterative prototyping. We’ve seen students apply these skills across all aspects of their life, and we’re excited for you to join us on this journey!
Immersion is so often a transformative experience for our students not only because of the practical lessons in brainstorming, product design, and storytelling, but because of our in-depth case studies on companies our students know and love – Airbnb, Uber, and Instagram, to name a few. By the end of the course, students see the world, and their place within it, in a new way.
The majority of our sessions have been specially prepared for an online experience. COVID permitting, we will run an in-person session in Los Angeles late this summer. (If the LA session is moved online, all students will be refunded the additional fee for the in-person course.)
Note: we are need blind. If payment is a concern, feel free to reach us at [email protected]
June 21 (Mon) – June 26 (Sat)
9am – 3pm PST
June 28 (Mon) – July 3 (Sat)
9am – 3pm GST
July 26 (Mon) – July 31 (Sat)
9am – 3pm BST
August 2 (Mon) – August 7 (Sat)
10am – 4pm, Los Angeles
Learning to discover hidden needs in the real world.
Learning to solve large, ambiguous problems.
Case studies on IDEO, Slack, & Airbnb.
Project introduction, guest lecture.
Learning methods for effective collaboration and project management.
Learning how to conduct customer interviews / surveys.
Case studies on Instagram, Facebook, & Uber.
Learning methods for creative thinking and innovation.
Learning prototyping and iterative product development.
Case studies on Quibi, Apple, & Nintendo.
Coach feedback for groups.
Learning about fundraising and pitching.
Learning methods for reflection and mindfulness.
Guest Lecture: “How I sold my first startup.”
Final project presentation.